Google Tag Manager Booking Variables

When a booking is made using Phorest online booking you can track values like the order number, services ordered and overall cost.

In order to do this, using Google Tag Manager, you must set up user-defined variables in your tag manager account. The following is a list of variables available for you to track on the appointment confirmation page with online booking:

Order ID

A unique identifier for this booking.

This is exposed in the data layer as appointmentId


Services

The list of services booked with this appointment is exposed in the data layer as appointmentServices

Each entry in the list consists of

serviceId: The unique identifier for this service

serviceName: The name of this service


Total Amount

This is exposed in the data layer as appointmentTotalAmount


Deposit Amount

This is exposed in the data layer as appointmentDepositAmount


Once set up you can use these variables in your google tag manager account to inform other services like Floodlight by Google when a purchase has been made through your Phorest online booking

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