This article will give a breakdown of the information contained in the Performance Stats report, which shows the key performance indicators for your business.

 Where to find this Report

This report can be found under Manager > Reports > Additional Reports > Financial

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Client Appointments

Number of Client Visits

Shows the number of unique client visits per day. A visit is counted once a client pays for a service and/or a product.

Multiple sales for one client on the same day will only be counted as one visit. However, if you are running the report over a date range, and the same client visits multiple days over those dates, then one visit will be counted for each day (e.g. a visit on Monday and Tuesday will be counted as 2 visits).

Average Visit Revenue

Shows the average amount of money your clients spend per visit to your business

Visits Incl. Product Sales(Care Factor)

Shows the % of visits that include product sales

Visits Incl. Multiple Services

Shows the % of client treatments booked that had more than one service in the booking 

Clients Prebooked For Next Appt

Shows the % of clients that book another appointment before they leave the salon 

No Shows

Shows the number of appointments that have not been performed due to the client failing to show

Client Retention

Clients Visiting More Than Once 

Shows the % of clients that visited during the displayed period of time who have had a second visit during the same period of time.

New Clients

Shows the number of new clients that visited during the periods of time displayed

Active clients

Shows the number of clients that are already clients in your system that made visits to the business within the last 12 months from the date that the report is generated

Active Client Frequency

Shows the frequency of how often the client returns to the salon for their next appointment on average within the last 12 months from the date that the report is generated

Online Booking

Number of Online Bookings

Shows the number of appointments that were made through the online booking widget during the periods of time displayed

Revenue from Online bookings

Shows the revenue generated for online bookings during the periods of time selected

Average Booking revenue

Shows the average revenue generated from your online bookings during the periods of time selected

Number of New Clients

The number of new clients that booked an appointment online with your business during the periods of time selected

Client ReConnect

Number of clients at risk

Shows the number of clients who have had three or more visits for a service category but have not been back to have a service from that category for two weeks

Number of clients contacted

Shows the number of clients who have been sent an SMS/email through the client reconnect system

Number of clients rebooking

Shows the number of clients who have booked an appointment after receiving the client reconnect message

Value of clients rebooking

Shows the revenue generated from clients who have booked an appointment after receiving the client reconnect message.

Capacity and Utilisation

Peak times and Days

Shows the Hours and the day of the week where the business generates the most revenue. This is based on the sales that were put through in that period of time

Staff Utilisation

Shows the percentage of time all your staff members were booked out during the period of time selected, the % rate goes against the full schedule during this period of time which is viewed as 100%

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