How do I promote my online store?

This article will show you how to promote your online store for clients to buy products.

Video Guide


Step-by-Step Guide

To send an email to promote your Online Store to clients, go to Marketing > Campaign List.

Click the New Campaign button and choose Email Campaign.

On the Email Templates tab, open the Online Store section. Select one of them.

Click the Use Template button on the Preview screen.

The content editor now opens so that you can make any changes needed.

You can add a link to an image or a button. Select one of these elements and select a LINK option from the dropdown in the pane that appears.

The button will be added to your email campaign. 

Finish making any changes to the email templates in line with your salon voice and brand. Click Preview Email. Then click Select Recipients.

All clients should know about your brand new Online Store. Select All Clients to send this email to. Click Next.

Review the list of recipients on the next screen and click Next.

For any client's who are missing email addresses, switch Fallback SMS on to Yes.. This will send these clients an SMS with a link to view your email campaign, the salon has a wider audience reach and everyone can now access your Online Store.

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There is an option to schedule the campaign for a later time. This may be beneficial for getting products and packaging ready to launch the Online Store. Otherwise, click Next > Click Send  My Campaign.

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Confirm how many messages are to be sent. Click Send.

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The email campaign is now sent to promote your Online Store. The campaign is now active in your Campaign list and selecting the campaign will allow you to view the results.

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eBook: Making the Most of Your Online Store

Click below for an exclusive guide to using the Phorest Online Store features.

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