This article will explain how to use the Reserve with Google integration to link your Phorest online booking page to your Google Business Profile.

  Feature Availability

Currently, Reserve with Google is only available in the United States. A beta/preview version is available in other regions with plans to fully roll out in 2024.
This feature is not available on the Phorest Starter subscription package. If you are interested in upgrading your package, please complete this form.


Phorest integrates with Reserve with Google so that millions of Google users can better
discover your business on Google Search and Maps, and then easily be redirected to your Phorest scheduling site to make an appointment with you.

What is ‘Reserve with Google’?

The Reserve with Google integration makes it easy for customers to book appointments through Google Search and Maps. Customers already searching for your business or services your business provides will find your business and be redirected to your scheduling site to book an appointment.


How does it work?

Setup is easy and done through Phorest. This integration will enable us to match your Phorest account with a Google Business Profile, automatically adding a “Book” / “Book Online” button to your Google Business Profile, in addition to other places where your business may appear on Google Search & Maps. If you don’t have a Google Business Profile yet, you can set one up here.

Phorest will pass through your latest information, including services you offer, and automatically enable booking functionality on Google.

What do I need to do?

  • Have an active Google Business Profile. If you do not have one created, you can do so here.
  • Have Online Booking enabled in Phorest.
  • Ensure your Phorest business details are correct and match the details of your Google Business Profile exactly. 

Once these conditions are satisfied, Google will automatically connect your Phorest Online Booking site to your Google Business page.

How do I make sure my Phorest business details are correct?

You can now edit and update your business details via the Phorest desktop. You can do so by going to:

Manager > Settings > General > Contact Info > Change Business Details. 

This will open a web page outside of Phorest, with a form allowing you to enter and submit your updated business details. Once this form is submitted, your details are updated automatically. 


What should my customers expect when they click the “Book Online” button on my Business Profile or other booking entry points associated with my business on Google Search & Maps?

Once a customer clicks a booking entry point associated with your business, the customer will be redirected to your Phorest scheduling site. From there, they complete the booking as they usually would.

What are the differences between this integration and my Business Profile on Google?

A Business Profile on Google is a way for a business to show up on Google Search and Maps and interact with customers online. A business can showcase all key details such as business hours, contact information, and services offered.

The Reserve with Google integration links up to your Business Profile and allows customers to be redirected to your website by clicking a blue “Book Online” button placed prominently on your profile.

These products work together to help you reach new customers for appointments.

What if the button does not show up on my Google Page?

Please check your business details and make sure they match the Google My Business entry.

You must have a Google Business showing up on Google Maps.

What fees are associated?

There are no extra fees associated with Reserve with Google - However, this feature is not available on the Starter subscription package. If you are interested in upgrading your package, please complete this form.

How can I opt out of Reserve with Google?

We have integrated Reserve with Google to help customers find and take action with your business on Google Search & Maps. If you want to opt out of the integration, please complete this form.

How do I know if this is bringing new customers to my salon?

It’s not possible to see this number yet in Phorest but we’re working on better reporting on your online booking numbers. Feel free to pass on your Google Analytics ID and you can get more data from us this way. 

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